The European i-Gaming Expo (EiG) is an annual conference in the i-Gaming arena, which has taken place each year for the last seven years. This year the conference is scheduled to be in Copenhagen from September 15 through September 17. It is the largest trade event in the world dedicated to online gaming and will be attended by the whos who of online casino gaming.
In 2008, the EiG Expo was attended by more than 1500 people from more than 60 countries around the world. This year is expected to be even larger, as more and more countries are beginning to regulate and legalize online casino gambling. Attendees slated to attend include everyone from online casino operators to experts in online casino and gaming law, fraud, marketing, business development, casino and gaming payments, IT, regulation and more.
The EiG Expo is expected to cover a large variety of issues tied to i-Gaming and online casino gaming. On the first day, pioneers of i-Gaming will discuss the present and future of online casinos and online gaming and what sort of innovations we can expect from the future. One of the innovations presented will be a new form of online casino software slated to change the existing models of online casino gaming.
On the second day of the Expo, presentations will be split into three different topics. Attendees can choose between a variety of presentations on the subjects of acquiring and retaining new customers, legal issues in the world of online casino gaming, or the marketing aspects of operating an online casino, including the appropriate usage of social networks like Facebook and Twitter to market online gaming platforms.
Finally, on day three EiG Expo attendees will be able to choose from two different tracks. One track will discuss product differentiation in online casinos and gaming sites. It is no secret that casinos on the Web are becoming more and more similar. Most offer all the same games (i.e. casino blackjack, online roulette, craps, keno, video poker, and the same online casino slots) and many have similar themes and design. Some casinos have broken the mold with original themes, such as Rome Casinos ancient Roman theme. However, a majority of online casinos are nearly identical to one another. The second track on day three will focus on new channels of delivery, such as mobile gaming and the mobile online casino experience.
The speakers list for the European i-Gaming Expo is made up of some of the most influential companies and people in the online casino software and gaming industry. Attendees should glean a lot from the speakers expertise. It will be interesting to see what sort of new innovation and ideas come from this years Expo, especially considering the fact that many countries around the globe are currently in the process of trying to legalize and regulate online casino gaming and online gambling.